Adidas hires product photographer Joe Felzman and teams with Apple for miCoach Smartball

Focus on your ability to control, strike and manipulate the soccer ball so your on-pitch skills are at their best. The miCoach Smart Ball’s unique sensor construction lets you fine-tune your dead-ball kicking technique with instant feedback on power, spin, strike and trajectory, along with exclusive tips and guidance to help you get the most from your game. The game certainly has changed since I was a kid.HFQQ2_AV2HFQQ2

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